Houston Matters

Advertising to Houstonians: How Advertisers Try to Stand Out

Posted on · There’s no arguing that advertising has changed in the digital and social media age. We explore how advertisers here must think differently about how to reach their intended market in an era where most anyone can buy most anything from most anyone else, anywhere, anytime. We also consider how, with so much competition, some advertisers […]

Full Show

The Impact of “High Stakes” Testing, How Houstonians Use Social Media, and a Field Trip to Buffalo Bayou Park: Houston Matters for Thursday, December 5th, 2013

Posted on · The investigation continues into the possibility of teachers cheating on state exams at two HISD elementary schools. KUHF education reporter Laura Isensee has been following this developing story, and will have an update for us on this edition of Houston Matters. We’ll discuss concerns she’s heard from parents about the cheating, and the investigation itself. […]