Houston Matters

‘Hola Houston’ Campaign Aims to Keep Mexico as Houston’s No. 1 International Tourism Market

Posted on · Houston tourism officials say Mexico is Houston's No. 1 international market, bringing in nearly two million visitors a year. But Visit Houston wants to attract even more visitors from Mexico, and that's why they're launching "Hola Houston," a marketing campaign designed to bring in more travelers from Mexico. Jorge Franz is senior vice president of […]