Houston Matters

Advertising to Houstonians: How Advertisers Try to Stand Out

Posted on · There’s no arguing that advertising has changed in the digital and social media age. We explore how advertisers here must think differently about how to reach their intended market in an era where most anyone can buy most anything from most anyone else, anywhere, anytime. We also consider how, with so much competition, some advertisers […]

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The Woodlands, Digital Advertising, and Texas Wine: Houston Matters for Tuesday, July 8, 2014

Posted on · Back in 1964, real estate developer and oil & gas man George Mitchell purchased land 30 miles north of Houston. A decade later, the planned community of The Woodlands was opened. Today, an estimated 100,000 people live there. On this edition of Houston Matters, we learn more about the history, development and future plans for […]

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