Press
Houston Public Media Kicks Off 70th Anniversary with New Identity
Posted on · The celebration of this historic milestone features a refreshed brand and a new five-year strategic plan.
Tag: branding
Houston Matters
Study: Consumers Often Feel Guilt When Buying Luxury Items
Posted on · During the holidays, do you ever feel pressure to buy things you really can't afford? According to research co-authored by a University of Houston professor, many of us actually feel guilt when buying a luxury product – whether during the holidays or the rest of the year. Dr. Vanessa Patrick at UH’s Bauer College of […]
Houston Matters
Does Houston Have an Image Problem?
Posted on · The Greater Houston Partnership is launching a new branding campaign called Houston: The City with No Limits. The campaign is geared towards Millennials to move to Houston. Itâs not the cityâs first effort to create a better image for itself. The Greater Houston Convention and Visitors Bureau has had two campaigns, both of which were […]