Beto O’Rourke’s campaign reflects on failed governor race

In a press call Monday, O’Rourke’s team reflected on its failures during the election, but said Gov. Greg Abbott had the advantage with his ability to attract media attention and rely on” established narratives” that historically favor Republicans.


Texas gubernatorial candidate Beto O'Rourke speaks to a packed auditorium during a stop on his Beto for Texas College Tour campaign at Texas State University in San Marcos on Wednesday, Oct. 5, 2022.
Lee congratulated Abbott on a "very disciplined, effective, extremely well-financed" campaign, but he noted it was the smallest margin of victory Abbott has had in his three gubernatorial campaigns, among other bright spots for Democrats down-ballot. For example, he said Democrats were able to minimize their losses in South Texas, which the GOP was aggressively targeting, and exit polling shows Abbott did not win the Hispanic vote statewide, which he had promised to do.
As for rural Texas, O'Rourke regularly faces questions about whether it is worth it to campaign there given the sparse populations and heavily GOP voters.
"It's very difficult to switch an established narrative in the middle of an election cycle, particularly when you're outspent," Lee said.

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This article originally appeared in The Texas Tribune at https://www.texastribune.org/2022/11/14/beto-orourke-greg-abbott-governor/.

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