Houston Matters

Houston Companies Gain Knowledge and Connections at SXSW Interactive

On Friday, (March 11, 2016) President Obama appeared at SXSW Interactive in Austin. He’s the first sitting president to do so. The interactive side of the annual festival has in some ways eclipsed the longstanding focus on music and film. We explore the history of SXSW Interactive and what technical developments and marketing opportunities have come from […]

On Friday, (March 11, 2016) President Obama appeared at SXSW Interactive in Austin. He’s the first sitting president to do so. The interactive side of the annual festival has in some ways eclipsed the longstanding focus on music and film.

We explore the history of SXSW Interactive and what technical developments and marketing opportunities have come from it over the years, particularly for Houston-based companies.

We talk with Grace Rodriguez, co-founder and culture conductor at Station Houston, and Daniel Martinez, managing director of Platformit Media Company.

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