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In The Age Of Amazon And Uber, More Companies Jump On Bandwagon

In a time where brick-and-mortar stores are losing customers, what does it mean for the future of the shopping economy?


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Houston is seeing more and more companies that take the shopping and service experience online.

Last month, Joydrive entered the Houston market. It's a website that connects customers with auto dealerships and lets them buy their next car on the internet.

Around the same time, promised to be a cross between Uber and Airbnb for Houston's apartment market.

It's an indicator of more industries going online.

Scott Sonenshein, a management professor at Rice University, said more customers expect the convenience of online shopping.

"When Amazon first started, the narrative was, well, I really like browsing books. How am I ever going to browse online and discover something new?" he said. "And as you've seen with brick-and-mortar bookstores, that has turned out to be something that consumers generally get over."

But does that mean we'll get everything on the web in the future?

Sonenshein said it's hard to say, but he pointed out that while other companies are entering the online marketplace, Amazon is also investing in brick-and-mortar with Whole Foods and physical bookstores.