Visual Art

How The University Of Houston Is Taking Steps To Become A Bigger Arts Destination

The Board of Regents has approved a new plan to bring attention to the school’s public art.


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Carlos Cruz-Diez
Carlos Cruz-Diez

Public art at universities is not a new trend. For example, the University of Houston's program has been around since 1966 and it currently owns about 520 pieces of art, ranging from photographs to the outdoor sculptures scattered throughout each campus. Now, the school wants more people to be aware of its collection.

"It's worth letting people know what we have so that when people come at Houston to look at art, we're on their list of places to go," says Mike Guidry, the university's public art curator. "A lot of people will come and go to the Menil or the MFAH. We're not on a lot of peoples' radar and we really should be."

So the UH Board of Regents approved the formation of a subcommittee tasked with the goal of making the school a public art destination, devoting the next three years to publicity campaigns promoting the school's massive collection, and inviting visitors to come take a look.

They're even creating a new position for a PR and marketing manager within the program.

"It's a very tight focus group that will work with an outside consultant we're going to hire to help us identify our strengths, what we really need to focus on, and the best approaches," Guidry says.

The planning begins in July.

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