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Houstonians Celebrate Bayou City On Social Media

The hashtag promoted Houston pride and poked fun at inconveniences like traffic.


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The “I’m so” hashtag has gone viral in several cities over the past few weeks, prompting Americans to show their hometown pride on social media. Users begin their posts with “I’m so…” and then share their thoughts on the unique character of their city. The hashtag quickly caught on in Houston.

Jennifer Escobar has lived in Houston her whole life. She said her favorite part of the city is the friendly people she meets.

“I’m so Houston I’m so social,” she said. “You could just talk to anybody and they’ll talk to you.”

So where exactly did the hashtag come from? Twitter user @owtlaw coined the phrase “I’m so Memphis” in 2009. Atlanta residents followed with the creation of an “I’m so Atlanta” Facebook page in 2011. In recent weeks, the meme has gained popularity across the country, becoming the Bayou City’s top trend on Twitter last week.

Even Mayor Annise Parker joined the conversation.

“I’m so Houston it’s in my DNA,” she tweeted, celebrating her 16 years of service to the city.

Tweeters used #imsohouston to take a trip down memory lane. They honored historic landmarks like the Astrodome. Many also poked fun at inconveniences like 610 traffic.


Storify of Tweets using the #imsohouston hashtag:

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