Houston Matters

Why Are Marvel Comics’ Movies So Successful at the Box Office?

Summer is still, technically, a few weeks off, but another summer season of big-budget, comic book-themed movie releases is already well underway, with Captain America: The Winter Soldier and The Amazing Spider-Man 2 raking in revenue at the box office. They’ll be joined shortly by X-Men: Days of Future Past and Guardians of the Galaxy. All of these films trace their roots to Marvel Comics, […]

Summer is still, technically, a few weeks off, but another summer season of big-budget, comic book-themed movie releases is already well underway, with Captain America: The Winter Soldier and The Amazing Spider-Man 2 raking in revenue at the box office. They’ll be joined shortly by X-Men: Days of Future Past and Guardians of the Galaxy.

All of these films trace their roots to Marvel Comics, and its large universe of characters. We talk with Richard Evans, owner of Bedrock City Comics, and John Simons, the Chairman of Comicpalooza, about the rise of the ever-expanding Marvel media universe, including The Avengers, Iron Man, Thor, and Captain America films, as well as Agents of S.H.I.E.L.D. on network television.

We also consider what other companies who own comic-based superhero properties, from DC Comics to Warner Brothers, are doing to try to keep up with Marvel.

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