The 2011-2012 Gay & Lesbian Tourism Report shows Houston tied for 18th place in the rankings for combined business and leisure travel. It’s the first time Houston has been included in the top 20 in the sixteen years Community Marketing has issued the report.
The Greater Houston Convention & Visitors Bureau regards the ranking as a success for its two-year campaign to reach out to lesbian, gay, bisexual and transgender travelers. AJ Mistretta is a spokesman for the bureau.
“Two of the main things that we find that gay and lesbian folks say they’re looking for is an urban core travel experience, meaning a big city, as well as warm weather travel — both things that, regardless of time of year and what’s going on, Houston has to offer that.”
Houston shares the number 18 ranking with such destinations as Austin, Phoenix and Key West.