Bauer Business Focus: Steven Koch on Black Friday vs. Cyber Monday
The day after Thanksgiving is traditionally the busiest shopping day of the year. That's changing as more people opt to avoid the Black Friday crowds and do their shopping online. Steven Koch is executive professor of marketing at the University of Houston's Bauer College of Business. He joins Andrew Schneider on this week’s installment of the Bauer Business Focus.
Steven Koch is executive professor of marketing at the University of Houston’s Bauer College of Business.
Andrew Schneider joined News 88.7 in January 2011. Since arriving in Houston, he has reported on the many changes wrought on the region’s economy by the revolution in domestic oil and gas production. His non-energy reporting runs the gamut from white-collar crime to cattle ranching. His work has aired on...