Online Holiday Sales Up 15% Over 2010

Digital marketing intelligence firm comScore is reporting that online shopping has skyrocketed this holiday season. Online shoppers have spent nearly $31 billion since November 1. That's a 15% increase over the same period last year.

The most recent work week saw four individual days surpass $1 billion in online spending. That follows sales of $1.25 billion dollars on Cyber Monday, the first Monday after Thanksgiving.

John Challenger is CEO of global outplacement firm Challenger, Gray & Christmas.

“Two-thirds of economic growth is based on consumer demand. If we see the consumer beginning to get more confident again, that’s going to be beneficial for jobs in many areas of the economy — not just during the holiday season, but throughout the year.”

Challenger says while online sales don’t add retail jobs the way sales in brick and mortar stores do, they do boost hiring in transportation, warehousing and manufacturing.


Andrew Schneider

Andrew Schneider

Business Reporter

Andrew Schneider joined News 88.7 in January 2011. Since arriving in Houston, he has reported on the many changes wrought on the region’s economy by the revolution in domestic oil and gas production. His non-energy reporting runs the gamut from white-collar crime to cattle ranching. His work has aired on...

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