Bauer Business Focus

Bauer Business Focus: Jackie Kacen

If you go to the grocery store and don’t have a list in hand of precisely what you want to buy, chances are you may wind up spending more than you intended. Jackie Kacen — Clinical Professor of Marketing at the Bauer College of Business — joins Andrew Schneider on this week’s “Bauer Business Focus” to discuss her research on impulse buying.

Jackie Kacen and Andrew Schneider

Jackie Kacen—Clinical Professor of Marketing at the Bauer College of Business—talking about impulse buying. For more, visit the archived segments of the “Bauer Business Focus.”


Andrew Schneider

Andrew Schneider

Politics and Government Reporter

Andrew heads Houston Public Media’s coverage of national, state, and local elections. He also reports on major policy issues before the Texas delegations in the U.S. House and Senate, as well as the Texas governorship, the state legislature, and county and city governments. Before taking up his current post, Andrew...

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